
Harness Insights, Unleash Potential and Empower Your Business
Big data is a rapidly evolving field with significant trends and developments. The volume of data continues to grow exponentially, driven by the abundance of connected devices and digital interactions. Artificial Intelligence (AI) and Machine Learning (ML) play a crucial role in analyzing large datasets and extracting valuable insights. On top of that, privacy and ethics concerns have risen. The Big Data program offered through Ashland will help you decipher the latest industry advancements to navigate the dynamic landscape of big data.
About the Big Data Program
Stay up-to-date with the latest trends, developments and best practices in the realm of big data. Learn about how big data is constantly evolving and discover the need for new technologies, tools and methodologies.
The Ashland Big Data program provides you with a solid understanding of data concepts and analytics tools, enabling you to make informed decisions and communicate effectively with your team. You’ll also gain a competitive advantage by learning to leverage data-driven insights and foster a data-driven culture within your organization.

Enroll Today!
8 Modules Online ($4,995)
- Enjoy self-paced learning & get your certificate in just a few weeks!
- Dive into hands-on projects & interactive discussion boards.
- Complete an optional Capstone Project to enhance your ROI.
- Collect the entire Big Data Ultimate Toolkit & all course materials.
Big Data Curriculum
The interdisciplinary curriculum packs thought leadership, data concepts, analytics tools, innovative frameworks and peer discussions into eight modules. Industry professionals lead you through the program while sharing their real-world expertise and guidance. You’ll identify patterns, trends and valuable insights from large datasets to help you inform your strategic decision-making, drive innovation, improve customer experiences and ultimately help your organization stay ahead in today's data-driven business landscape.
During the course, you'll enjoy the Big Data Ultimate Toolkit, with OVER 60 assessments, worksheets, templates, discussion posters, planning guides and customizable presentations. All to help YOU succeed in this growing field.
You'll walk away with knowledge, plans ready for implementation and a certificate that shows you've invested in yourself and your career.

Learn why big data is critical from a competitive standpoint in today’s economy. Focus on the market outlook and how to gain C-suite support for a solution strategy. Understand how leading organizations are using big data to ensure a competitive advantage.
- Discover the characteristics of big data and market outlook to understand your opportunity!
- Explore the four V’s (Volume, Velocity, Variety, Veracity).
- Learn about the future of machine learning and artificial intelligence.
- Review implementation and organizational challenges, as well as key advantages to using big data.
Big Data is Big Business. It requires a solid understanding of infrastructure to work properly and to achieve value for your company. Learn how to successfully implement your big data initiatives - starting with a well-constructed architecture. Whether your infrastructure is on-premise, hosted or cloud-based your strategy should focus on five key components.
- Learn the 5 key components of big data strategy.
- Understand the infrastructure options and opportunities.
- Discover the advantages of on-premise vs. hosted vs. cloud solutions.
- Gain insights to the possibilities in data collection and recognize the challenges in storing data.
- Learn the importance of analytics and visualization.
Capturing big data is great, but you need a strategy and plan in place to analyze the structured and unstructured data in order to derive true business value. Learn to analyze the data, what analytical model should be leveraged and which solution you should pick.
- Discover the difference between Big Data Analysis vs. Business Intelligence.
- Examine the value of analysis and visualization.
- Understand the types of tools available and the best analytical models to use.
AI and ML systems are not just abstract concepts; they have a significant impact on our daily lives. They drive product recommendations, suggested shows, helpful chatbots, predictive text, language translation apps and even how your social media feeds are presented to you. Learn to formulate a strategy and enhance your organization's readiness for AI and ML implementation.
- Discover how AI and ML can drive product innovation.
- Develop your own AI/ML strategies to enhance readiness.
- Learn how AI and ML come together to provide services we now all rely on.
- Review how top industry leaders are employing AI and ML to keep their competitive edge.
Using AI to assist you with projects is big news today. This exciting AI workshop will teach you to leverage the power of AI in your business. From code creation to creative expression, from hot topics to image generation - learn how AI is definitely pushing today's boundaries.
- Discover (if you haven't already) ChatGPT and its vast capabilities.
- Examine how AI is transforming industries and how to leverage its power at your organization.
- Gain ideas to create your own project with the assistance of AI.
Data protection is critical for corporate survival. The term "big data security" encompasses the measures and tools used to guard both data and analytics processes from attacks, theft and other malicious activities. Identify your own strategy and your organization's readiness for avoiding potential attacks.
- Review current challenges in big data security.
- Identify critical financial models using time series regression techniques and statistical classifiers.
- Analyze data sets to gain insights that allow proactive financial and staffing decisions.
- Discover big data security models for today’s challenges, and for the future.
Understanding and selecting the right data integration process for your own data strategy is paramount. Whether you use Extract-Transform-Load (ETL) or Extract-Load-Transform (ELT) to make your data digestible, you’ll need to provide a unified view of data from multiple sources. Learn about this three-phased process where data is extracted, transformed (cleaned, sanitized, scrubbed) and loaded into an output data container.
- Understand the importance of transformation and integration.
- Examine the difference between ETL vs. ELT.
- Discover the nuances of the transformation process.
While technicians and functional leaders may understand big data is critical to support business, in contrast, many executives are reluctant to invest in the resources needed. To convince executives your big data initiative is critical, learn how to communicate the potential business value and benefits of your efforts in a clear and concise manner.
- Identify which components should be included in an executive presentation.
- Understand why communicating the business value of big data is critical.
- Discover how the MVP approach can illustrate early project success.
- Create your own presentation and show the "pot of gold" your big data solution creates.
Capture your learning success and demonstrate ROI with a personalized, detailed action plan that includes goals, KPIs, major deliverables, risks, solution architecture, requirements and more. By the end of the program your capstone project, templates and materials you've worked on throughout the course formulate your very own professional Big Data Portfolio.
Big Data Instructors
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Paul SzyartoPaul is directly involved with over 400 enterprise-wide projects throughout the world, focusing on ERP, PPM and integration solutions. He focuses on helping with implementation of data management solutions and has been part of more than 60 SAP deployments over a six-year period for major companies, such as Jacobs Engineering, Microsoft, Goodyear and the US Navy. His educational background includes an MBA in Finance Accounting from Oxford University, an MS in Program and Project Management from Brandeis University and a BS in Computer Studies, Human Resource Management and Advance Management from Wharton Business School. Paul also studied Business, Law, Computer Science, HR Management, Project Management and Engineering. Paul holds certifications in Microsoft MCITP EPM, PMP, A+, Dale Carnegie Leadership Program and AMP. |
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Stephan DickinsonAs a Big Data Product Manager with a focus on Hadoop and HDFS, Stephan has 14 years of enterprise project management experience and over 20 in the tech field. At the School of Visual Arts, he designed, budgeted and deployed SVA Computer Art’s render farm. Stephan also enjoys teaching batch scripting and programming. Stephan's educational background includes Information Systems from DeVry Woodbridge and certifications in Microsoft MCSE and MCSA, and his expertise includes HPC Parallel processing design, Hadoop, Greenplum, PostGREs, GPFS, HDFS, MongoDB, Cassandra and Petabyte-Scale designs. |
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Antonio ZurloAntonio is a Principle Technical Business Developer with Amazon Web Services. Prior to this, he served as Vice President of Platform Big Data/HPC Engineering for TD Securities, focusing on HPC/BI/Big data products. Antonio has worked with major companies including Microsoft, IBM and Goldman Sachs. He focuses on Big Data, enterprise software, PaaS, enterprise architecture and agile methodologies. Antonio holds a M.S. in Computer Science from Pisa University and his expertise includes Cloud/Grid Computing Technologies (AWS, Symphony, LSF, MPI), REST, MicroServices design, Python (PyCharm, Flask), Hadoop/Spark, Kafka, Basic Machine Learning, Basic Graph, R/RStudio, Python, NVidia GPU/CUDA, C/C++, Distributed Caching, Messaging Middleware, J2EE, C /CORBA, UNIX/C IPC, SQL, Data modeling and Cassandra/Mongo/Vertica. |
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John NivesAs an Operating Partner with Gridiron Capital, John focuses on Digital and AI Transformation firmwide. Previously with IBM, he was a consultative sales leader for Watson Marketing and Analytics with a team that resulted in over $100M in growth. He also worked with AT&T where he led the explosive growth of an advertising technology venture. He has worked in AI and Big Data for companies such as IBM, Nielsen/Yahoo and Kraft foods. John's educational background includes an MBA from Pace University, with studies in Software Development, Machine Learning, Artificial Intelligence, Electronic Trading and Market Data Applications, BI, OLAP, SQL, Event Stream Processing. |
What others say about the Big Data Program
"My favorite parts were CHATGPT and AI! It's all everyone is talking about, and I personally loved understanding it and how I can leverage it in my own life. On a career note, learning about security, governance, the cloud, data lakes, etc. was great for me to know. The better I can understand the positives/negatives of certain IT architectures, the better I can understand my customer's needs. Thank you for a great course!"
- Alexia P., IT Project Manager
"Lots of in-depth information and take-home posters and slides that help detail the market in how it currently stands. The slides and handouts are useful and will definitely be referenced in the future"
- Alex S., CEO
"I loved all hands-on activities and particularly experimenting with AI tools - my first go at it as part of this course so, THANK YOU for making me do it and showing how easy it can be to take the first (baby) steps!"
- Michaela P., Network Architect
To learn more about the Ashland Big Data Program and how it helps companies and executives, schedule a call with the program manager.